position paper

Our view on legitimate interest

Bisnode Belgium supports all kind of legal grounds that allow the processing of personal data in a GDPR context. From this persective, we consider that legitimate interest should be seen, among other principles, as a possibility for direct marketing actors to process personal data. This is why we fully comply with main Belgian marketing associations such as UBABAM and many others, who decided to write a paper explaining their common position. 

 

Read the position paper